Overview and Strategy
A world-renowned professional manufacturer of RAM modules and memory cards, KINGMAX Group has prided itself as a leader in the memory storage industry ever since it was founded in Taiwan in 1989. The company not only possesses strong capabilities in research and development as well as unique patented technologies, it is also the world's first manufacturer to vertically integrate packaging and testing facilities to provide the customer with the best memory products. Founder and Chairman Liu Fu-Chou leads the group with forward-thinking product development strategies, market-leading technological capabilities, a comprehensive customer service system, and professional, pragmatic operation and management. Marketing high quality technological products to the world and developing a brand with an international image is the group's long-time principle as well as its goal.

KINGMAX Semiconductor markets its own KINGMAX brand of memory storage products internationally. Since 1999, the company has secured exclusive Tiny BGA™ technology patents and developed Tiny BGA™ DRAM module products.  It has been awarded Taiwan Excellence Awards several consecutive years and over 60 domestic and foreign awards, proving that KINGMAX is a brand leader in the memory storage industry. In 2001 the group re-invested and founded KINGMAX Digital Inc., expanding its reach into the development and manufacturing of NAND flash memory products, launching a variety of memory card products for cell phone and digital camera and the original waterproof USB flash drive Super Stick, which has also received Taiwan Excellence Awards and accolades from numerous global media and consumers in the market.

In 2015, in order to effectively integrate resources, improve company management performance, and increase competitiveness, the shareholders' passed a resolution to merge Kingpak Technology Inc. with International Branding Marketing Inc., to ensure better performance in terms of sustainable management, company image, and sound finances. The three companies currently under KINGMAX Group are KINGMAX Semiconductor, KINGMAX Digital Inc., and KINGPAK Technology Inc. Each company excels in their respective field and continues to strive towards providing clients with the highest quality products and services. 


Strategy

1. Vertical integration of technology, a pioneer in the memory storage industry 

KINGMAX is the world's first memory storage manufacturer with professional and advanced memory module packaging and testing facilities. It has over 30 years of experience in patent R&D and market management strategies in the memory market, and strives to be a professional leading memory brand. 
 

2. A leader with innovative research and development capabilities to provide best memory solutions

The company's skilled research and development team has long been committed to making technological breakthroughs and innovative products. Multiple patents technologies such as the TinyBGA™ packaging technology have led the way to technological transformations in the industry, and the launch of a comprehensive collection of memory product lines provides consumers all over the world with the highest quality memory solutions.

3. Rigorous production and quality inspection for the best in stability and reliability

KINGMAX Headquarters, located in Hsinchu, Taiwan, has received international quality management ISO9001 certification. Every product produced at the plant must pass rigorous and comprehensive tests and quality controls to ensure uniform quality, compatibility, and reliability. In the minds of clients and customers, KINGMAX is synonymous with stable quality and excellent performance.

4. Active distribution system of the brand's global reach

lLong-term cultivation and establishment of self-owned brands, using excellent agency systems and distribution channel management strategies to form a marketing system of close cooperation between regional markets around the world, propelling the steady growth of KINGMAX's overall business performance.
 

5. Comprehensive customer service

lProviding clients and consumers with thoughtful, safe, and reliable after-sales service and protecting their rights with global warranty and a fast product exchange management system is KINGMAX's enduring principle.